Why TNA Can’t Make A Superstar, Will TNA Run Another Show, Will GFW Hurt TNA Wrestling, Will TNA Lose Their Spike TV Deal

TNATalk

I want to publicly state that I am now starting #TNATalk as a series that will be featured multiple times a week here on the website as long as I get questions that need to be answered. I thank everyone for the support and hope all of you enjoy the series as much as I do!

So, welcome to another installment of #TNATalk as I answer your questions you sent to me involving TNA Wrestling/Impact Wrestling. If you have a question for me to answer, send them to me at this link or write them in the box below or tweet them by using “#TNATalk”.

TNA Wrestling is not a perfect company by any means. There has never been a perfect company and there will never be a perfect company. However, TNA Wrestling has its highs and lows. They have their positives and negatives. I love pointing out their positives. I love giving credit to them, but to any other company or person. Praise is needed. Giving credit where credit is due is necessary. People can’t be stuck in that area though. Praise all the time gets warped. Giving credit every day, hour, minute, and second turns into a biased supporter or writer. There needs to be a line where you give praise and credit but also call a company or person out for their mistakes. Face it, seeing the mistakes makes you or the company better in the future. Sadly, while we can point out the mistakes of TNA, it is up to them to accept them otherwise they will never learn.

One mistake from TNA that I am not afraid to acknowledge and talk about is their inability to create a “Face of TNA”. Sure, that statement can be argued by mentioning the names of Kurt Angle, AJ Styles, and Hulk Hogan. AJ Styles is gone though. Hulk Hogan is gone though. Kurt Angle has been part-time in TNA Wrestling and his contract expires in September. Each had their own time on the top, but as we seen in the past, there were stars who reigned companies for years on end. There were talent that made wrestling companies millions of dollars. There’s still talent now that make wrestling companies millions of dollars, but TNA has never made any superstar to that level. There hasn’t been a TNA wrestler that has been featured in commercials, on food packages, and in movies. The closest thing we seen is Eric Young having his own show on Animal Planet, but how many times did TNA even take advantage of that?

In my mind, the closest they ever came to creating a talent came from Samoa Joe back in 2006-2007. He was on fire. He could have been marketed to be the face of TNA Wrestling. He had the look, he had the talent, and he had the catch phrase. He was edgy. He was cool and a different type of talent we were seeing at that time. Since then, names pretty much come and go.

I talked about this a couple times, but I am so committed to my answer that I will clearly state it again. The only case where I would support TNA for airing another show in the United States is their Xplosion show that they already produce. I wouldn’t mind seeing that on Saturdays or on Tuesdays.

I would be against TNA developing another show. A show creates a lot of money and time. It takes a lot of resources. Those resources could be directly used for other areas inside TNA like updating their production equipment, producing more live events, taking Impact live or on the road, setting agreements up with distributions to stores for their merchandise like clothing or DVDs. One of the reasons why WCW was failing at the end of its life was because they started a new show. Eric Bischoff himself said that. TNA needs to develop what they already have now before moving on. That is actually what I said about TNANews.com as I want to expand and grow through new and cool ideas I have for the site but I want to grow the platforms (Twitter, Instagram, YouTube) first. It’s the same concept.

Do you think TNA will lose viewers to Jeff Jarrett’s new wrestling company and do you see it hurting TNA?

GFW

I am not a fortune teller so I can’t predict the future. Global Force Wrestling, Jeff’s newest wrestling promotion, is in its early stages. I have been following the work of Jeff and Karen very closely and reading everything from fact to other people’s thoughts. There is just lots of speculation right now to really assume everything.

Knowing what I know about why Jeff left TNA, I have no doubt in my mind that he wants to take the number two spot… meaning bumping TNA Wrestling to the third largest wrestling company in the world. That’s going to take a lot of time though. TNA has been working for 12 years to get where they are at today.

I know Jeff has the resources from the people to the experience to get a new promotion off the ground. He’s been through it. He knows the wrestling business like the back of his hand.

TNA losing viewers to GFW is too early to call. I don’t think it will lose viewers though simply because Jeff probably won’t go up against TNA on Thursday. No said you can only watch one promotion. The way to take TNA down a step is to simply outgrow them through merchandise revenue, television deals, and viewership numbers. While some may not agree, TNA Wrestling is a monster company. They are new, yes, but they are growing internationally at a rapid rate. While Jeff may want that number two spot, we also may be on the verge of another wrestling boom, so that means more viewers and a larger market. I stated back in the summer of 2013 that 2014 will be a crazy and wild year in the wrestling industry. Do you believe me yet?

Do you think TNA will lose their Spike TV deal this year if so where will they go?

SPIKE TV LOGO

From everything I heard and read from TNA Wrestling, Spike TV seems very pleased with the company. For example, Spike TV wants to increase the female demographic on their network, so they told TNA to start catering to the female demographic. TNA has done that through the rebirth of the Knockouts division to the Samuel Shaw/Christy Hemme story. The female demographic actually grown within the past couple of months and Spike TV is very pleased. While they are focusing on that, I would like to focus on the whole picture. TNA’s overall viewership has been steady for years upon years. There hasn’t been any longterm growth in the United States. Some state that wrestling isn’t as mainstream as it was in the United States. I can see that, but the viewers are still there. The market potential is huge. There’s always room to grow. It’s not that the fans don’t watch but you aren’t making them watch and stay interested. For example, let’s say you sell customized phone cases. You have all of these unique designs and there are a few hundred who buy them off of you every time you release a new design. You have them locked in for every design like TNA does with their viewers. They are locked in every week. But, those few hundred people aren’t the only ones who buy phone cases. Thousands… millions of people buy phone cases. The market is there. You need to capture them. TNA needs to capture them.

To answer the question, I honestly do not see TNA Wrestling losing their Spike TV deal as I see WWE and NBCUniversal signing with each other again, but that doesn’t mean GFW could step in to take a Viacom deal. We have to wait and see.

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  • Sean Prem

    The issue regarding the face of the company was that during the difficult years of TNA as they were rising, wrestling itself was in a demise from a hugely successful period. WWE lost their 2 top stars in Austin and The Rock. Then the answer in Brock Lesnar decided to go away. It lead to WWE giving a lot of older stars a chance, who couldnt be marketed as the face due to their career nearing the end. Then Orton screwed himself up in the backstage, so WWE had to resort to starting from the scratch with Cena and Batista. Dave was the main face but even dominating Triple H didnt help, so WWE then had to reboot the system, and had to create a new Hulk Hogan for a new generation. Just like how we got it when Hulk took over from a good generation.
    While this was happening, TNA were using a different format as their ‘face’. They were using wrestling itself rather than the heavyweight division. AJ Styles will forever be the unofficial face of the company. But the X Division became the ‘face’ and it lead to popular chants “this is awesome” and etc. Samoa Joe as youve said was amazing, that his battle with Kurt Angle, lead to the idea that it was ‘the best of TNA’ vs ‘the best of WWE’ so kind of like he was the face. However that rivalry was overplayed and it buried Samoa Joe in the long run.
    The last face i could think of, is Jeff Hardy during the 10.10.10 gimmick. The champions after have had a lot to step up, in the search of making a new star. Bobby Roode was made brilliantly, but Chris Sabin was a disaster and I will comment on that in my next article. E.Y is another Sabin in the coming unfortunately